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2009-10-31

Update: TweetedBrands Business Model


The last 24h have been crazier then we could have ever expected. Thanks to beeing on Mashable, TheNextWeb and Techcrunch we've gotten in contact with brand managers from Mozilla, Marvel, Playstation and many others.

Those brand managers have all been interested in the same thing, which is insight in:
  • How many tweets mention 'em
  • How many people those mentions reach
  • If those tweets are positive / negative
Thanks to this feedback we're going to develop a brand analytics tool that will help brands understand what is being said about 'em on Twitter. Just like Google Analytics helps marketers understand where their traffic is coming from.

We'll sell this premium service through monthly subscriptions. If you'd be interested in this kind of tool - let me know and we'll hook you up! :)

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